The boys of summer

canvassI remember it well.  It was the summer of 1985.

I was 21 years old and working for the Maine Peoples Alliance, a progressive, citizens action organization that was then working to raise public awareness about a proposed Community Right-To-Know law that would require small and large companies to publicly disclose to their neighbors what types of hazardous chemicals they were using.

That didn’t matter much to me. What mattered was that I needed a job, and the gig paid $240 per week.

I was hired as a field canvasser. Basically, my job was to go door-to-door in targeted communities and try to raise at least $90/night (quota)  in order to support the financing of our good deeds.

Each day, around 2:30 in the afternoon, me and roughly nine other young and eager do-gooders convened at the MPA’s Portland office to go over our assignments for the evening. Then, we all piled into a Chevy Suburban and were driven to a selected community, where we would receive our individual “turf” assignments.

It was not a bad job for college kids in the summer. The weather was generally cooperative, and the communities were generally the more affluent type.

Before hitting the bricks, we generally were dropped at a local “house of pizza” to gain some nourishment and play epic games of hacky-sack while the canvass director scouted turfs.

Armed with only clipboards, our award-winning smiles and enthusiasm,  we were each set loose in our respective turf to begin hitting every house on the block for signatures on our petition and a pitch to donate.

Sure, I had a lot of doors slammed in my face, but  I could also tell you more funny stories about canvassing than what you would want to hear.

Know this, however: I hit or exceeded my $90 quota every night.

I also fell madly in love with a co-worker. It was an awesome summer, but she broke my heart on the same weekend that Hurricane Gloria hit Maine. I remember it well.

Hurricane Gloria’s damage could not compare to the damage done to my then bleeding, anti-corporate, progressive heart.

Go ahead, blame her for making me a Republican. She was an art student.

Go figure.

And these children that you spit on . . .

Flash forward almost 30 years to Monday night.

Laura and I just returned home after walking the dogs, and we spotted a canvasser at our neighbor’s house.

Laura ducked in the house quickly. She avoids confrontation.

The canvasser spotted me and sized me up as he began walking toward our driveway.

“Can I help you,” I asked, deadly curious about who he was and who he was working for.

I thought about that art student from three decades before. I thought about all the doors slammed in my face. I thought about all the funny stories I accumulated that long ago summer.

This kid . . . this snot-nosed punk . . .  had no idea what was in store for him.

“I’m looking for Laura or Timothy.” he said, glancing at his smartphone.

We never had smartphones.

“Laura is my wife and Tim is my son,” I told him. “Can I help you with something,” I repeated, wondering why he didn’t want to speak with me.

Maybe it was because we were his last house for the evening, or maybe he was just being polite. “Sure, I can talk to you,” he replied, glancing again at his smartphone and instantly pulling up my real first name. (Hint: It’s not Randy, Randall or Randolph)

He asked who I was planning to vote for in Maine’s upcoming gubernatorial election. I gave my answer, and his response was flat. This kid must be a good poker player.

By now, Laura has emerged from the house, and I told the canvasser to ask her the same question. Unlike me, there was no hesitation in Laura’s voice. Her answer was clear and purposeful: Republican Paul LePage had earned her vote, she said.

Trying to mess with his head, I muttered something about Eliot Cutler.

That remark got Laura fired up. “Are you kidding me?” she asked incredulously. The canvasser seemed to be enjoying himself.

So, the three of us spent the next 15 minutes or so talking politics, including Laura setting him straight on the issue of fraud investigators, right there on my front lawn.

This kid was working for the Maine Democratic Party, but he seemed more interested in genuinely hearing our concerns and frustrations than he did about trying to sway our opinions.

He came across as smart, polite and respectful. He held his ground perfectly. He was a good ambassador for his party.

Eventually, his ride arrived and we bid adieu to our new friend.

As I closed the front door, I began to wonder why we usually can’t debate politics with such civility on social media outlets.

The worlds of communication and political strategy are rapidly changing, but Monday’s experience reminded me that there is still tremendous value in knocking on doors and having face-to-face conversations.

 

 

Talking in your sleep

Angry-Computer-GuyOftentimes, it’s not so much what you say but rather how you say it.

It’s an important lesson for all of us, but especially important for those who aspire to be our leaders. Think: “Social Security is Welfare

Earlier today, I was interviewed for a locally produced talk show in my community. I was pitched for this idea several weeks ago, and my first instinct was to decline the invitation. But the host was persistent, and he wanted to talk about a subject near and dear to my heart: strategic communication.

As I prepared for the 25-minute taping, I paused to think about some words that I routinely take for granted.  After all, I am a strategic communications consultant; my job makes sense to me but I wondered if it made sense to anyone else.

stra-te-gic \strƏ-tē-jik\ adj 1. of, relating to, or marked by strategy. 2. necessary to or important in the initiation, conduct or completion of a strategic plan.

com-mu-ni-ca-tions\ kә-myὕ-nә-kā-shәns\ n. 1. an act or instance of transmitting; 2. process by which information is exchanged between individuals.

con-sul-tant \kәn-sәlt-nt\ n. 1. one who gives professional advice or services: expert

Thinking more deeply about those words led me to a basic conclusion: Despite the rapid and sometimes overwhelming advance of technology, the basic fundamentals of good communication skills haven’t changed much.

In fact, I quickly recalled a lesson that my late uncle drilled into my head during my teenage years: God gave you two ears and one mouth. Use them proportionately.

Human beings have always had the need and desire to communicate. Our ancestors used hieroglyphics (an earlier version of SnapChat) before sharing stories around campfires and passing those tales and lessons from one generation to the next. From there, we moved on to the invention of the printing press, the telegraph, telephone, television  – – all the way into our brave new world of Pinterest, Facebook and Twitter.

But as the speed of our communication increases exponentially, it becomes increasingly important to remember my uncle’s Golden Rule of Communication: take the time to listen and think before you speak, post or tweet.

If you want to learn a little bit more about my professional life (how I feed my family): check out this relatively short video clip.

In the meantime, remember that social media tools are power tools and require caution and a firm understanding of the consequences of making one wrong move that can happen in an instant without warning.

As always, I encourage your feedback. You can contact me by clicking this link.

 

 

 

 

Little Miss Can’t Be Wrong (Redux)

Joanne Twomey
Joanne Twomey

This is a story about a bitter, cake-baked politician, a police chief and a little, pink bicycle.

During the most recent Biddeford City Council meeting, former Mayor Joanne Twomey, was once again full of rage and fury.

As she does during most public meetings, she nearly tripped over herself as she stormed toward the podium to rant and pontificate before the council for the televised portion of the meeting.

Twomey uses rage and victimization like most people use deodorant. It is predictable, boorish and sometimes entertaining.

But her tirades of rage and indignation are rarely, if ever, based on logic or fact.

This week, Twomey’s tirade was about “a little pink bicycle” that she says was recklessly tossed into the metal recycling bin at the city’s public works facility by callous members of the Biddeford Police Department.

Twomey, who has lost her last three bids for public office, told the council (and those watching the meeting on television) that she had gone to public works to dispose of some grass clippings, when she witnessed the horror of a massive bicycle dumping in the metal recycling bin.

“They dumped 25 to 30 bicycles in there,” Twomey breathlessly proclaimed. “Bicycles!”

By her own admission, Twomey told the council that “I screamed and caused a scene.” (It’s what she does best)

Twomey said she asked the police officers why they didn’t give the bicycles to “the bicycle guy,” referring to Andy Grief, executive director of the non-profit Community Bicycle Center

“Is this a sense of community?” Twomey bellowed, ready to burst with indignation.

Twomey said she tried to alert the Community Bike Center about the atrocity, but staff was out for lunch. So, what did she do?

Make an inquiry at the police department? Nah.

Instead, she went home to fetch her Canon digital camera “because you have to document everything in this city.”

“I took pictures, and I put in on my Facebook,” Twomey told the council. (Editor’s note, we were unable to find photos of discarded bicycles on Twomey’s Facebook page)

Nonetheless, Twomey says reaction to the photos was overwhelming. “Where is our sense of community?” she asked again. “There was a little pink bike that could be used by some little girl.”

In summary, Twomey said the callous officers who dumped the bikes should be fired.

The rest of the story

Chief Roger Beaupre: Journal Tribune photo
Chief Roger Beaupre: Journal Tribune photo

Biddeford Police Chief Roger Beaupre was watching the May 20 city council meeting from the comfort of his home. After hearing Twomey’s comments, Beuapre decided the council should hear — as Paul Harvey would say — the rest of the story.

Beaupre’s e-mail to the city council appears below, and it offers some revealing insight about both the incident and Twomey’s tendency to shoot first and ask questions later.

HERE ARE THE FACTS:

We routinely and regularly pick up and store bicycles that are left abandoned on the street. In some instances, these bicycles are turned in by people who have discovered bicycles that have been abandoned on their property. The department’s Evidence Technician/Property Manager, then places a property tag on each of these bicycles, logging and recording the description and serial numbers into our records management system.

They are then taken to DPW and stored in one of our property containers. All bikes are hung from the ceiling in a neat and orderly manner. We are required by state law to keep these bikes for not less than 5 months, and if after that amount of time the bikes are unclaimed, we can dispose of them.

Prior to 2003, state law required that we auction these unclaimed bikes and return the proceeds of the sale to the Treasurer of State, less our cost of storage and auction. In 2003, the State Legislature changed the law to read: “…a local legislative body in a municipality may dispose of unclaimed bicycles in a manner decided by that body…” (25 M.R.S.A. 3503-B).

Now then, here is what we do AFTER six months of retaining the bikes. In our “Sense of Community” we have partnered with Andy Grief from the Community Bike Center, and all of our serviceable bikes are given to that center. Process is that at the end of six months, either Andy Grief himself, or one of his staff, accompanies the BPD Property Manager to the storage trailer at DPW. The Community Bike Center representative then inspects each and every bike that is eligible to be released.

With a magic maker he places a large “R” on those bikes he deems unserviceable and does not see as safe to place on the street. Cracked frame is usually the typical problem, or any other problem that they deem not worth repairing. After the representative claims the bikes he does want, our Property Manager selects a convenient time to collect the bikes that are destined for recycling and disposes of them in the metal bin at DPW.

On the day that Mrs. Twomey happened to bring her brush to DPW, a Public Works employee was helping our Evidence Technician unload the bikes from our Crime Van and place them into the recycling bin. I stress Public Works employee, because I want to make sure it is clear that there were NOT two police officers at the Recycling Center.

I don’t believe that I have to tell you of the city’s liability if someone gets hurt using a bicycle that the Community Bike Center has deemed unfit.

That pink bicycle that Mrs. Twomey so fondly referred to last night was deemed unfit by someone who knows whether or not a bike is safe to ride.

In closing, the system we have been using for about a decade now, keeps our unclaimed bike inventory down, and returns serviceable bicycles to the community to those who can’t afford to buy one. How is that for our “Sense of the Community?”  And for her to state that the police officers should be “fired” is unfair and biased.

Two for the show

Ryan Fecteau
Ryan Fecteau

Of the 151 seats in the Maine House of Representatives, only 19 of them will offer a primary option for voters on June 10.

One of those 19 Primary Election challenges is taking place right here in Biddeford, and I know both of the Democrats who are battling for their party’s favor.

Of course, since this is Biddeford, a city that consistently sends a Democrat to Augusta, at least in this central district, whichever candidate wins on June 10 will most likely be able to coast comfortably onward to Freshman Orientation Day at the Statehouse.

This evening (May 22) Ryan Fecteau and David Flood will participate in a televised debate that will be held in the Little Theater at Biddeford High School.

I will be live Tweeting from the event, but I encourage my fellow voters in Biddeford to attend and learn more about the candidates.

Expect Fecteau to lean toward progressive themes and talk about youth and new energy. Expect Flood to talk about his succesful business experience and moderate views.

Fecteau has been running a visible and strong ground game. It’s not yet clear where Flood’s campaign has been over the past few weeks.

David Flood
David Flood

Added Bonus: Former Mayor Joanne Twomey will be in attendance, rooting for Fecteau. Now, there’s a reason to vote for Flood!

 

How not to use social media in a campaign

camplogo3There is a right way to use social media in a campaign.

And there is a wrong way to use social media in a campaign.

The following could be forgiven if it came from a political novice, but not when it comes from the governor’s re-election team.

Here’s a game you can play at home. Find the three glaring strategic mistakes that Team LePage 2014 uses in their recent Facebook post.

https://www.facebook.com/#!/mainesgov/posts/10152803304354676?stream_ref=10

1.) The post urges us to “please search for the LePage 2014 website on your computer.”

Oh, I’m not supposed to search under the table or between the seat cushions?

How about this? How about posting a link to your site? You can do that on Facebook.

Instead, the governor’s social media gurus are worried about unintended “filters” that could accompany an embedded link. So, instead they strongly suggest that you use your computer, hunt down the link and then donate.

In fact, donating must be important because they ask you to donate twice in the same paragraph, which almost looks like one giant sentence, considering the absence of punctuation.

2.) The campaign’s post is horrendously long.

Facebook is not Twitter, which requires abbreviated posts. That said, you should not use Facebook to “cut and paste” an entire speech.

A better strategy would be to hook your social media audience into your website. Use social media to tease your message and direct readers back to your website.

3.) If you must go long, give your post some space.

If you insist on your using Facebook like a blog, at least be considerate and allow readers a visual experience that doesn’t look like a bucket of spilled nails.

Insert a line space between paragraphs. Remember, if you want more people reading your posts, make your posts easier to read.

So here’s a primer for Governor LePage and his re-election team:

If you want to see Governor LePage re-elected go here and donate.

See how easy that was? Social media is supposed to be easy.

I’m not sure who is handling the governor’s social media, but from the looks of things there is plenty of room for improvement.

Eight days a week

1712_001I am simultaneously annoyed and grateful.

It’s that time of year again, and I still want to ignore it. I still want to wish it away, block it from my reality.

But this will be the fifth consecutive year of having family and friends gather for a walk in nearby Kennebunkport.

Maybe that’s not such a bad thing. After all, what would we be doing on Saturday if Laura didn’t have this fucking disease, this disease I try to ignore?

So instead of yard work, shopping excursions or puttering around the homestead, a group of us will drive –caravan style — to the Consolidated School and register for the annual MS Walk.

On that day, I am surrounded by people with MS, and it is impossible for me to deny that the disease is also eating away at Laura, my wife . . .my best friend, my advocate.

Laura has her own system of denial. She is not as good as me, but she does a pretty good job of keeping the disease hidden from public view.

You almost can’t tell… unless you watch a climb a set of stairs.

Right here, right now

According to the National MS Society, more than 2.1 million people have been diagnosed with multiple sclerosis.

We are luckier than most of these people. We have good health insurance, and Laura still has most of her mobility. She is not in a wheelchair.

Not yet.

And that’s the part that gets me: knowing that it’s just going to get worse; knowing that every day I lose just a little bit more of the person I love most in the world.

We generally don’t talk about MS or the way it impacts our boys, our marriage . . . our lives.

But each year — even if it’s for just one day — we tackle this disease head on by participating in the annual MS walk, an event that raises funding for continued research and the ongoing search for improved treatments or maybe a cure for MS.

Laura was diagnosed with MS a little more than five years ago, and each year we have been blessed by watching Team Seaver grow in number and spirit. It is encouraging to see other families living with MS; to witness their courage and determination.

But it is also haunting to see so many other people dealing with MS in their own families, especially when their loved one’s illness has progressed so much more. It’s sort of like seeing your own life 10, 20 or 30 years into the future.

I cannot afford to worry about the future, nor mourn the past. Thus, I have to focus on what can be done today . . . right here, right now.

So, at the risk of annoying friends, acquaintances and colleagues, I offer this link to the Team Seaver page. Here, you can make a small donation to help fund ongoing research and support for people with MS.

No gift is too small, and all are very much appreciated. Thank you.

Silver and Gold

WP_20140301_18_36_50_ProI don’t know what metric you use to measure your life, but I learned something valuable last night as the hours counted down toward my 50th birthday.

Despite all the material benchmarks and the conventional wisdom about what a man should accomplish in the first 50 years of his life, there is no better metric to determine success than to experience the love and companionship of friends and family.

Apparently, when you celebrate the silver anniversary of your life, you are rewarded with bundles of gold.

Given my self-destructive tendencies, the Vegas line on my getting to 50 has always been a bit dicey. But the payoff when I got there was beyond compare.

How incredibly blessed am I?

WP_20140301_18_33_15_ProAs the clock refused to slow, I was surrounded by the most incredible (and diverse) group of people. If I ever doubted my success, I no longer have the luxury of doubt.

We are reckless in our use of the lovely word, friend, said Romain Rollard; and I agree.

How do you measure success in your career? when former and current colleagues are willing to drive more than 100 miles just to sip beers and eat pizza in celebration of your birthday. When former and current professional competitors walk into that same room with smiles and a warm embrace.

How do you measure your success as a husband and a father? When your teenage sons voluntarily give up a Saturday night just to hang with you and other “old people.” When your wife spends weeks coordinating and planning a party to celebrate your birthday, baking cupcakes into the late hours of a work night.

WP_20140301_18_51_43_ProHow do you measure success among your peers? When you can count friends you have known since the Carter Administration, and newer friends who would gladly answer the phone at 4 a.m. if you really needed them.

That so many people wanted to be there, and so many others — limited by geography and the other constraints — sent warm greetings, affection and regret.

As I fell asleep, it occurred to me that I have exceeded my own expectations; that I am wealthier than I could possibly imagine; that I am fortunate beyond belief.

As a species we celebrate our common benchmarks (weddings, funerals, anniversaries and birthdays) because it is the stuff that makes the day-to-day drudgery worthwhile. We are all in this together, and it’s always so much better with companionship and the gift of friends.

WP_20140301_18_22_45_ProThank you so much!

Hair of the dog

cvs-storeYou probably heard that CVS, one of the nation’s largest drugstore chains, made news by announcing it will no longer sell cigarettes.

While a majority of pundits and health advocates were quick to heap praise upon the retail giant for its “bold and principled” move, some lingering questions remain about the decision and its fallout.

Depending on your perspective, one of the following things precipitated Wednesday’s announcement:

A: the CVS board of directors decided that their good conscience should prevail: selling tobacco products is in direct conflict with their company’s core value of promoting healthy lifestyles, and they made a “principled” decision; or

B: the CVS board of directors violated several regulations of the Securities Exchange Commission by willingly turning away an estimated $2 billion in annual revenue generated from the sale of cigarettes at its stores, and was thereby willing to accept a loss in profits for its shareholders because of principles; or

C: the CVS board of directors knew exactly what they were doing, and this was little more than a calculated and strategic move that would 1.) attract new customers; 2.) provide a significant public relations and marketing boost to a company that is constantly battling with fierce competitors; and 3.) most importantly, open up new sources of revenue and cost discounts with the chain’s affiliated vendors and health partners, including health insurance companies.

Which of those scenarios do you think is most plausible?

If you chose A, you are what people in my profession call completely gullible. If you chose B, you should probably get back to promoting your own grassy-knoll theory.

The right answer, of course, is C.

Allow me to explain. There is no defense for smoking cigarettes. It’s a terrible and nasty habit. But CVS is relying upon a questionable talking point here, especially when considering all the other products that are stocked on its shelves.

The last I heard, the United States is dealing with an obesity epidemic that is costing taxpayers and insurance ratepayers billions and billions of dollars each year. Yet, CVS, the self-proclaimed bastion of good health and righteous moral principles, has yet to announce that it will no longer sell soda, potato chips or candy at any of its stores. Why?

Every once in a while, I enjoy a cold beer, a nice glass of wine or a soothing shot of bourbon. Alcohol, however, is a known toxic. Many people are unable to consume alcohol responsibly. Alcohol related deaths are skyrocketing. Alcohol abuse can be found at the root of many social problems, including crimes that range from inxtoxicated driving and domestic violence to robberies and assault. Loss in workplace productivity related to alcohol consumption is staggering. The impacts of alcohol on our nation’s health care system is extraordinary.

smokingWill CVS sell wine or beer at any of its stores?

I am a free-market capitalist. I am tickled pink that CVS made its own decision. The government did not pressure the company. The market did. That’s the way it should work.

But for CVS to single out just one of several products its sells for profit earns them my Hypocrite of the Year Award.

And for health advocates to call this a “move of principle” is a joke because they conveniently (for now) ignore some much larger issues.

Today, it’s the smokers. And eventually, smoking will be eliminated. But then what?

Do you really think it will stop there? Do you really think that they won’t come after your food, your beverages, or any of your choices?

Attempting to create a physically fit, morally upright citizenry has been attempted before. Maybe some day, we will get it right.

Sand in the Vaseline

the_internet_simplified1This blog is on equal footing with the New York Times.

No, I am not having a Richard Sherman moment. I am simply stating a fact. A fact that should give all of us pause as we contemplate the marvels of technology

What I write on these pages is instantly available to billions of people, anyone connected to the world-wide web. By virtue of nothing more than my registered domain, my silly and perfunctory blog is just as accessible as any other online media source.

The internet, virtually free of government regulation (at least in the United States), is the great equalizer, and it has fundamentally shifted the way we live our lives. Today, we can do things that would have seemed impossible or the stuff of science fiction just 20 years ago.

Medical records can be transmitted at lightning speed, sometimes helping doctors save a life; you can now renew your driver’s license while wearing only boxer shorts at 3 a.m. from the comfort of your own home; 12-year-old boys no longer have to suffer the humiliation of sneaking a peek at a Playboy magazine perched on the top shelf at the local drug store. There are millions of funny cat videos to watch; and you can argue politics with absolute strangers (today they are called Facebook “friends” or “followers”) 24 hours a day.

I think we can all agree that the internet is pretty cool. Thank you, Al Gore!

I write this because of a recent court decision that is considered by some as a victory for free markets and by others as a threat to humanity.

The issue is known as “network neutrality,” a terrifying concept with a very appealing name. Thank you, public relations professionals! (You’re welcome)

Those who favor net neutrality say they want to “save the internet.” Those who oppose net neutrality say they want to “save the internet.”

Enter the District of Columbia U.S. Court of Appeals, which sided with Verizon and other telecom giants over the schizophrenic rulemaking proposed by the FCC.

According to Reuters, the Court rejected federal rules that required Internet providers to treat all web traffic equally, a decision that could allow mobile carriers and other broadband providers to charge content providers for faster access to websites and services.

The Federal Communications Commission’s open Internet rules, also known as net neutrality, required Internet service providers to give consumers equal access to all lawful content without restrictions or tiered charges.

Which side of the net neutrality debate is right?

The sad fact is that both sides are a little bit right, and we can all agree that the internet should continue being cool and delivering porn or funny cat videos at blazing fast speeds, right?

Unfortunately, that’s not really the issue at hand. Let’s pause for a moment and watch a video:

Clash of the Titans

At the center of the net neutrality debate is a sad truth. This is not some humanistic battle on the wild frontier of technology. This is a race to the bank by two sets of very large corporations.

On one side, you have internet service providers like Verizon, Comcast and AT&T. On the other side are huge internet users like Netflix, Google, Amazon, Microsoft and YouTube.

The late Senator Ted Stevens (R-AK) was roundly chastised for describing the internet as a “series of tubes,” but he was not that far off the mark.

The bottom line? It costs money to make the internet work. It requires infrastructure that is in constant need of upgrades and repairs to meet the challenges of an exploding market and skyrocketing volume demands. The world has a big appetite for cat videos and pornography.

Netflix, Amazon and others want to use the internet just like you and me. Equal access for all, they scream.

But does that make sense? Net neutrality opponents argue that the internet is a public domain and should thus have equal access for all users. Let’s think about that.

AA001879Can we apply that logic to other public domains? How about the post office? Should it cost as much to mail a post card as it does an air conditioner? Is that discrimination?

Or how about the Turnpike, a quasi-public piece of infrastructure subsidized by tax dollars? Tractor trailer trucks have to pay a bigger toll than someone driving a Prius. And that is fair because the truck creates more wear and tear on the road.

Proponents of net neutrality say that consumers may have to pay more for faster services or special tiered packages. Oh my!

Their rallying cry, as demonstrated by a recent op-ed in the New York Times by Susan Crawford is that the internet could end up being like (gasp) pay TV.

I don’t know about Susan Crawford, but television when I was growing up sucked. We had three channels, and I was my father’s remote control. Television today is much better. I have a huge TV and about a zillion channels that all show the same seven movies over and over. I pay through the teeth for that kick-ass, high-definition, Dolby surround-sound, 60-inch, power sucking thing of beauty, and I can pause live television. Imagine telling that to someone watching Archie Bunker in 1972.

Net neutrality is a solution desperately in search of a problem. Your internet today is better than it was five years ago. I guarantee it will be even better five years from now, . . . unless, the “Save the Internet” crowd opts for a second bite at the apple.

Bridge over troubled water

Chris Christie (AP Photo)
Chris Christie (AP Photo)

By comparison, guys like Gary Hart and Bill Clinton had it easy.

Sex scandal? No big deal. Traffic jam in New Jersey? Now that’s how you infuriate people.

It remains to be seen exactly how the controversy surrounding “bridge-gate” will impact Christie’s dreams of a 2016 presidential bid, but watching the news this morning it appeared that the world was about to slip off its axis. The talking heads were beside themselves, questioning whether Christie’s political clout could endure the scandal.

Within moments of the fateful e-mail surfacing, DNC activists were all over the blogosphere, questioning the New Jersey governor’s credibility and his ability to lead.

“Is this the guy we want in the White House?,” wrote one woman on Facebook, mocking Christie for “not knowing” about every e-mail his staff had sent or received.

Strangely, it was only a few months ago when Democrats were eager to point to Christie as a welcome voice of sanity in the GOP. They praised his bipartisan nature because he was willing (gasp) to meet with President Obama in the aftermath of Hurricane Sandy, only days before the 2012 election.

Republicans, on the other hand, were infuriated, stopping just short of accusing Christie of orchestrating the hurricane disaster as a way to help Obama beat Romney. Sorry, but my cocker spaniel could have helped Obama beat Romney.

Back then, my friends on the left side of the political aisle celebrated Christie. They praised him as a rare Republican. They called him a moderate. They said he was a “common sense leader.”

They used to say the same things about John McCain: a maverick . . . a man of principle. Democrats felt good about being able to heap praise on someone from the other side of the aisle, right up until he won the GOP nomination.

The same dynamic began happening to Christie last year, despite his willingness to parody himself on the Jimmy Fallon Show. Because Hillary is the heir apparent for the Oval Office, and because Christie was holding his own in polling against her, he began to fall out of favor, especially with my friends on the left.

Christie, however, adamantly and repeatedly denies having any interest in the 2016 presidential race. Strangely, he sent a lot of Christmas cards to elected officials in Iowa a few weeks ago. Who knows? Maybe he just likes Iowa.

I don’t know how this crisis will impact Christie’s political future, but I do know this: I was lukewarm about him as a presidential candidate until this afternoon.

Christie did something today that is rare in today’s political world. He took responsibility. He said, “I own this.” He apologized. He held his subordinates responsible. He expressed regret. He answered every question the media threw at him . . . and then some. He talked, and talked and talked . . . and talked.

He did not run away from the problem. He faced it head on. He accepted the responsibility that comes with leadership. “The buck stops with me,” he said.

How refreshing. He didn’t blame his political opponents. He didn’t blame the media. He didn’t blame Congress. He owned the problem and pledged to fix it.

That’s leadership, but don’t hold your breath waiting for the left to give him any praise or even the benefit of the doubt.

Because today was the best day that Hillary Clinton has had in a long, long time.